A group of students known as the 'Selfie Police' are looking to punish narcissism and help others at the same time. The website fines $1 USD for every selfie taken in an effort to discourage the self-obsessed behaviour of taking pictures of oneself. The entirety of the funds collected will be donated to Vittana, a charity dedicated to providing student loans to college aged students in developing countries.

One can turn oneself in, or rat out others. According to Selfie Police founder Chas Barton, the goal of this project is to engage young people in giving. The website has an extremely catchy tagline, "You owe humanity a dollar."

To spread the word, and the giving, one can share the website or use the hashtag selfiepolice.