The See By Chloe Pre-Fall Advertisements Show Messy Sets and Backdrops

By: Jordy E  - Dec 30, 2014
References: chloe & visualoptimism.blogspot
The See By Chloe Pre-Fall 2015 advertisements make use of markedly messy and distressed backdrops. Photographer Matteo Montanari captured the offbeat set with the help of models Annika Krijt and Adrienne Juliger who each posed before pale beige and grey backdrops.

Despite the presence of crumpled plastic bags and mismatched furniture pieces, this Montanari campaign did a remarkable job of showcasing the brand's current assortment of high end couture.

Displayed in these unexpected images are denim jumpsuits, patterned masculine ties and nautical pieces. Given the inclusion of loose dresses and fringe boots, the label is evidently aiming for a relaxed approach to fashion that embraces oversize styles and multiple cultural motifs. These memorable elements will evoke strong feelings on behalf of Chloe enthusiasts.