The 'Scratch My Back' Predicts How We'll Dine in 2015
By: Going Like Sixty -
Published: Feb 10, 2008 Updated: May 26 2011 • References: designboom
Having a design contest for how we might eat in 2015 means getting some fun as well as futuristic designs. Even if they are meant to be a little cheesy, like this animal designed grater. The cool part is that you don't have to hold it to use it. No more grated knuckles. It's called â€œScratch my Back.â€
Photo Credits: designboom
Implications - As these products show, society's perception of a product weighs heavily on how it looks. You can literally take a boring object such as a cheese grater and transform it into a playful piece that will initiate conversation. Companies need to focus on a product's style as much as its substance if it's going to be successful on the market.