Scott Amron's Split Ring Key Blank is for the Absent-Minded

By: Tisah Tucknott - Jul 9, 2009   Updated: Mar 24 2011
References: amronexperimental & gearfuse
If you've ever had trouble with your keys slipping off your keychain, then you'll probably appreciate what Scott Amron has designed.

The Split Ring Key Blank combines a key and keyring into one, making sure you don't lose your keys in a simple and effective way.

Why has this brilliant invention taken so long to be made?

Implications - This trend turns a simple product that almost everyone uses into a more practical solution with more benefits. The trend shows that the designer was listening to consumer problems in that everyone loses their keys, so making it easier to locate keys is a desirable selling point. Designers should look into new to innovate within function, not just design.