Science fashion has so far been limited to lab coats and goggles. Designer Holly Renee from Berkeley, California, is changing that with her edgy, digitally printed geeky chic clothing label Shenova.
Shenova also has Neuron Print Leggings, a Double Helix DNA print dress and even a EEG Brainwave print dress. There's something for everyone! Even the alternative medicine junkies will be into the Acupuncture Point Dress. Scientists and fashion-seeking academics need look no further than her shop to find that perfect wardrobe of quirky meets chic.
Shenova is located in the heart of Geek Capital of the US in the San Francisco Bay Area, and was debuted last year at San Francisco Fashion Week. All of the items are printed and hand made to order locally.
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