The #SaySorry Ad Encourages Cat Owners to Reward Their Pets with Treats

By: Ady Floyd - Nov 10, 2015
References: streetinsider & adweek
'Temptations' created the '#SaySorry' campaign to encourage cat owners to reward their beloved felines with tasty treats, after putting them in festive clothing for the holiday season. While cats don't have a voice to oppose the tight sweaters and uncomfortable antlers, they probably don't always love to parade around in these outfits either.

The ad features a variety of costumes being worn by a variety of different cats. Some cats are dressed as Santa, while others are dressed as Rudolph pulling a miniature version of a sleigh. However, none of the cats seem to be incredibly pleased with their forced outfits.

The ad closes with the phrase "Help them forgive and forget. Say sorry for the holidays." The shows how happy these tiny outfits make cat owners, but the ad for Temptations also highlights the importance of thanking the cat for their patience as well.