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Killing Iconic Toys Edit
Cherinacherine is the New Hello Kitty

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Killing Iconic Toys - Cherinacherine is the New Hello Kitty
Cherinacherine is the New Hello Kitty
 Published: Jun 19, 08
Comments: 2 Views: 1,632

I don’t know what’s in the mind of the brand people at Sanrio. After the huge success that Hello Kitty had worldwide, they have launched new characters to take its place.

The characters are called Cherinacherine and they are furry fairy animals that live in a cherry forest. They kinda look like Hello Kitty but then where is the novelty? How can you project a new brand, without bringing novelty for the consumer?

Every body loves Hello Kitty and the world dominance that it already has will be hard to be taken away by the Cherinacherine characters.

Plus, if you are not an English speaker, how do you say Cherinacherine without having troubles saying it?

References:  mdn.mainichi.jp, tokyomango

Filed In:  business,  life,  new ventures,  retail,  toys








Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Killing Iconic Toys or comment about Cherinacherine is the New Hello Kitty.

Jeremy Gutsche on Jun 19, 08  1,659 Trends   2,622 Comments
Good point Urban... But maybe everyone wants to kill 'Hello Kitty' just a little bit...
Jeremy Gutsche on Jun 19, 08  1,659 Trends   2,622 Comments +1
Annie from STL on Jul 1, 08  0 Trends   1 Comments
Sanrio has always introduced new characters to their line up. Hello Kitty will always be their main mascot. If you've ever looked around the japanese sanrio site, they have a list of all the characters they've introduced. A handful of characters are used in their products while the least popular ones are retired.
Annie from STL on Jul 1, 08  0 Trends   1 Comments +1


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Killing Iconic Toys