Rockstar

‘Collection of People Running Like Idiots' is Just That

By: Brian G Randles - Published:   Updated: Jul 14 2011 • References: blog.urbanoutfitters
Sometimes you just know a YouTube gem when you see one. This ‘Collection of People Running Like Idiots,’ (as it was roughly translated by Urban Outfitters) is basically a slow-motion movie of Japanese people, well, running like idiots.

Visually alarming and emotionally pleasing, the video will make you laugh out loud and then ponder why in the hell someone would take the time to make this. Thank you Japan. Thank you.

Implications - With so many new responsibilities emerging each day, modern consumers are looking for ways to forget them for a brief moment. Products featuring a humorous element are appealing to those with fast-paced lifestyles. Companies trying to attract more shoppers could focus on creating more stress-relieving items.

Stats for Awkward Running Virals Trending: Older & Warm
Traction: 9,912 clicks in 267 w
Interest: > 3 minutes
Concept: Awkward Running Virals
Related: 55 examples / 42 photos
Segment: Neutral, 18-35
Comparison Set: 20 similar articles, including: jogging in only sneakers, controversial support bra ad, and running skirts.