NikeCourt's Latest Range Honors Roger Federer's Love for Emojis

By: Malika Renee Butss - Mar 14, 2016
References: nike & hypebeast
Like most Millennials, Roger Federer is a fan of emojis. The tennis superstar -- who is known for his powerful backhand -- can be recognized for his excessive use of emojis on social media.

NikeCourt -- Nike's tennis-focused subsidiary brand -- has picked up on Federer's love for Apple's expressive emoticons and has created a collection that honors both the tennis player and his love for emojis. Channeling this revolution into a limited-edition collection of performance t-shirts, NikeCourt has developed a line of Dri-FIT tees that feature emoji renditions of the Swiss tennis star, Nike's 'Just Do It' slogan as well as eight different emojis.

The collection is set to release on March 14th, 2016 with hopes that these Roger Federer emojis will one day be smartphone-compatible.