Enter for Your Chance to Win (SPONSORED)
Trend Hunter — February 27, 2014 — Lifestyle
References: robitussin & coughequences
Is there anything more frustrating than trying to be your best when you’re in the thick of a cold?
A bad cough during an important speech is a recipe for embarrassment. Don't let it happen to you! Check out how this teaser ends at COUGHEQUENCES.com, and learn more about how Robitussin® can prevent the COUGHEQUENCES™.
From there you can enter for a chance to win a vacation for two, a smart TV, or a gift card, and score a coupon for a bottle of Robitussin®.
A bad cough during an important speech is a recipe for embarrassment. Don't let it happen to you! Check out how this teaser ends at COUGHEQUENCES.com, and learn more about how Robitussin® can prevent the COUGHEQUENCES™.
From there you can enter for a chance to win a vacation for two, a smart TV, or a gift card, and score a coupon for a bottle of Robitussin®.
Trend Themes
1. Preventive Healthcare - Robitussin's COUGHEQUENCES™ campaign focuses on preventing coughing that can have negative consequences on people's daily activities.
2. Contest Marketing - The COUGHEQUENCES™ campaign offers a chance to win a vacation for two, a smart TV, or a gift card to attract customers and increase brand loyalty.
3. Personalized Advertising - Robitussin's COUGHEQUENCES™ campaign targets people who are vulnerable to coughing during important speeches and offers a solution to their problem.
Industry Implications
1. Pharmaceuticals - The use of targeted marketing campaigns like COUGHEQUENCES™ provides an opportunity for Pharmaceutical companies to increase their sales and visibility.
2. Entertainment - As part of the COUGHEQUENCES™ campaign, the smart TV giveaway targets the entertainment industry audience, opening up an opportunity to create engaging marketing campaigns that attract and retain audiences.
3. Travel and Tourism - Robitussin's COUGHEQUENCES™ campaign includes a chance to win a vacation for two, presenting an opportunity to promote travel and tourism while also promoting the company's products.
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