Take Your Luggage to a New Level With Rimowa
Published: May 26, 2006
Updated: Aug 11 2011
If you drive a luxury car then it needs designer luggage for three reasons: (1) It has a tiny trunk and you need to make the most of it; (2) It was pricey, you need luggage that matches; and (3) You love it. So now you'll be happy to know that Rimowa is making custom designed luggage for you luxury car. Accordingly, Luxist bills these suit cases the "Cristal of luggage."
Implications - For those consumers preoccupied with maintaining a lavish and glamorous lifestyle, products with complementary qualities will be found highly desirable. High-end consumers will likely invest in those products that best reflect the standard or quality of life that they aim to maintain.