Lg2’s Advertisement Encourages Men to Find the Right Tai

By: Ian Andrew Panganiban - Published: Apr 12, 2013 • References: lg2 and ibelieveinadv
Finding the right tailor can be a daunting process that several men just don’t care to deal with. Valin Custom Tailoring’s commercial takes a unique advertising approach to showcase how customized its threads can get.

The commercial created by Lg2, an award-winning Quebec ad company, placed an image of a man in a pictured frame dressed in formal attire atop of a men’s urinal; what better way to get the attention of a man than by having an ad placed in a spot where they can’t ignore it? The picture of the well-dressed man was accompanied by pull-out handles that stretched the image in varying lengths and widths, allowing individuals to customize the picture to their desire.

The company's simplistic approach to an idea is something that many advertisers fail to comprehend these days. Sometimes a simple concept is all it takes for a brand to stand out.