Champagne in a Can
Rich Prosecco By Paris Hilton
Implications - You have to hand it to Paris Hilton for daring to expand her influence into new markets and industries. Instead of resting on her laurels, Hilton is one celebrity that is constantly finding new ideas to champion with her brand. The star power of her name aside, the launch of this new product also boasts the ingenuity of its concept as an additional advantage.