Matt Brown's Rfid Radios Brings Flat-Pack Fun to Internet Radio

By: Meghan Young - Published: Jun 16, 2011 • References: skrov & bookofjoe
Radio-frequency identification has definitely found its legs in the industrial design community by the looks of these RFID radios. Colorful, playful and user-friendly, these RFID radios bring a little bit of fun to Internet radio in an efficient and eco-friendly way.

Designed by Matt Brown, the RFID radios idea was born while he was studying interaction design at the Umea Institute of Design in Sweden. Basically, a RFID chip is placed within each laser-cut, flat-pack design. These chips are programmed to hold the music of a particular artist or musician. When placed over a speaker that is also equipped with a RFID reader, the music of that artist is played.

Therefore the RFID radios allows people to strike up a stronger connection to these musicians. Stats for Laser-Cut Paper Stereos Trending: Older & Average
Research: 3,592 clicks in 257 w
Interest: 3.6 minutes
Concept: RFID Radios
Related: 66 examples / 51 photos
Segment: Neutral, 18-35
Comparison Set: 24 similar articles, including: musical cooking spaces, guitar-inspired alarm clocks, and tuneful visitor notifiers.