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Facade-Shifting Headquarters

REX Architecture Changes the Outside of Two Conjoined Media Companies

— April 18, 2014 — Art & Design
REX Architecture has adjusted the outside of the buildings of two conjoined media companies to change in looks as the day goes on. Reacting to the positioning of the sun, the sides of these structures features retractable sunshades.

Since the heat is so unbelievably strong in the region, this type of architecture is needed in order for people to stay cool. During the day the shades go up, protecting the people inside from the warm rays, and at night they are pulled back so that passersby can see inside the building. Moreover, common areas are situated in the lower part of the building, again to help with the heating issue. These areas are shaded from the sun just that little bit more.

Photo Credits: designboom, rex-ny
Trend Themes
1. Adaptive Architecture - REX Architecture's facade-shifting buildings showcase how architecture can adapt to natural conditions to benefit inhabitants and reduce the building's environmental impact.
2. Dynamic Building Skins - REX Architecture's facade-shifting design illustrates an innovative opportunity to create responsive building envelops that automatically adapt to different environmental factors.
3. Smart Sun Shading - REX Architecture's facade-shifting sunshades unveil how automated shading systems can optimize both comfort and energy efficiency by responding intelligently to sunlight and ambient temperature.
Industry Implications
1. Architecture - Architecture firms can explore the possibilities of smart skins and adaptable envelopes to create buildings that dynamically respond to environmental changes and create more sustainable spaces.
2. Construction - Construction companies can leverage intelligent sunshades and adaptive features to create more energy-efficient and comfortable buildings that incorporate bioclimatic design elements.
3. Real Estate - Real estate developers can incorporate REX Architecture's facade-shifting design in commercial buildings, hotels, and residential complexes to enhance the occupant's well-being, reduce energy costs, and improve the asset's value proposition.
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