Rockstar

The Revo Energy Drink Commercial is Creative Fun

By: Allison Love - Published: May 19, 2010   Updated: Jun 16 2011 • References: designyoutrust and adsoftheworld
Revo Energy Drinks' commercial uses stop-motion technology to create a series of connected drawings demonstrating the effects of its drink. The ad, which starts with a can of Revo Energy Drink toppling over, leads to energetic bugs, Albert Einstein and a garage monster setting off a space rocket.

Colorful and entertaining, the Revo Energy Drink ad uses innovative stop-motion technology to attract buyers in a creative way.

Implications - Following the mass commercial success of red bull, the energy drink industry has expanded to astronomical levels. Despite their potential negative health impacts and the controversy that surrounds them, energy drinks are so well branded and so commonly used that any health concerns are almost irrelevant.