Cleaning Your Message into the Wall
Implications - Graffiti is an artistic medium that continues to be held in a negative light by city-dwelling consumers. Advertisers using the Reverse Graffiti method stand to gain attention by not only cleaning up something that has been shunned by society, but also adding their own message to the clean-up. When consumers see the "cleaned-up" graffiti, positive feelings may arise towards the advertiser.Stats for Reverse Graffiti Trending: Older & Mild
Traction: 4,203 clicks in 415 w
Interest: 4 minutes Concept: Reverse Graffiti
Related: 72 examples / 55 photos
Segment: Neutral, 18-35 Comparison Set: 26 similar articles, including: decrepit illusory paintings, desk evolution artwork, and accordion bottle boxes.