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Eclectically Printed Fashion

This Missoni Resort Lookbook Highlights the Brand's Signature Prints

— June 12, 2015 — Fashion
The Missoni resort lookbook for 2016 highlights the Italian brand's signature prints. Known for its striking knits and eye-catching accessories, Missoni serves up wool dresses, skirts and headpieces in their latest catalog. The resort lookbook also features tops and trousers that are constructed out of breezier fabrics.

Setting a colorful tone for summer, the Missoni resort 2016 lookbook is reflective of the Italian label's signature style and is unafraid to express itself with color. This catalog is not only filled with Missoni's signature knits and breezier casuals but also includes swimwear and lounge staples that are perfect for poolside excursions or tropical vacations.

The brand's swimwear range includes onepiece suits and loose-fitting caftans that are airy and feminine in their overall look.
Trend Themes
1. Colorful Resort Wear - The Missoni resort lookbook showcases bright and colorful prints and fabrics, hinting at a trend for vibrant summer fashion.
2. Knitwear and Swimwear Fusion - Missoni's resort catalog combines their iconic knits with swimwear and lounge staples, suggesting a trend for hybrid fashion pieces that blend comfort and style.
3. Signature Prints in Women's Fashion - Missoni's use of their signature prints across a range of clothing items, including swimwear and headpieces, points towards a trend for cohesive and branded fashion collections.
Industry Implications
1. Fashion and Apparel - Fashion designers and retailers can leverage the trend for colorful resort wear and hybrid fashion to create unique and eye-catching collections that cater to eco-conscious and stylish consumers.
2. Swimwear and Beachwear - Swimwear brands and beachwear retailers can incorporate Missoni's breezy and feminine designs to create their own swimwear and cover-up collections that offer versatility and style to beach-goers.
3. Textile and Print Production - Textile and print manufacturers can partner with fashion brands to create custom prints and patterns that reflect the brand's identity, and can be used across various clothing types.
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