You Don't Want to Know What the Repromed Fertility Clinic Ad is Stuck
Really honing in on the target demographic, this fertility clinic in Australia decided to advertise in the FHM magazine. The ad was created to be stuck together through a sperm-like substance, featuring the tagline: "Don't waste your sperm.â€ With a campaign like this, the Repromed Fertility Clinic is guaranteed to gain plenty of attention.
Implications - The use of controversial and previously taboo imagery in advertisements and branding will ensure that a company gains media and consumer attention in competitive markets. By creating controversy, the business will create a memorable impression on buyers, and appeal to young consumers who are attracted to humor and edgy advertising.Stats for Sticky Sperm Print Ads Trending: Older & Buzzing
Traction: 7,970 clicks in 197 w
Interest: 4 minutes Concept: Repromed Fertility Clinic Ad
Related: 52 examples / 40 photos
Segment: Males, 18-35 Comparison Set: 19 similar articles, including: sperm-filled timepieces, celeb lookalike sperm donors, and condom butterfly nets.