These unique shoes were designed by "Royo Communicacion". If you look closely, there are little pop out soccer players that are stuck on top of the show.
The shoes have been presented in the exhibition "Reinventing the shoes", in Barcelona. I can't say that it is chic or trendy but they are very original art. It is nice to see designers breaking the rules.
Implications - In the last few years, the streetwear and sneaker movements have evolved from an underground subculture into a powerful buying block. One way companies and brands can take advantage of this is by creating inventive shoes or products that directly appeal to this burgeoning group.
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