Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,935 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,972 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,972 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,935 cutting edge ideas.

Peanut Butter Ice Cream Cups

The Reese’s Peanut Butter Ice Cream Cup Remixes a Classic Treat

— May 21, 2019 — Lifestyle
Cold Stone Creamery has just turned your favorite candy bar into a summer-ready treat with the debut of the new Reese’s Peanut Butter Ice Cream Cup. With this tasty new option, you can perfectly satisfy your sweet tooth on a hot summer day.

Cold Stone Creamery's new Reese’s Peanut Butter Ice Cream Cup is a handcrafted ice cream treat that puts a chilly twist on the classic Reese’s Peanut Butter Cup. The whole thing starts with a solid chocolate cup, which is then filled with layers of Reese’s Peanut Butter Sauce and chocolate ice cream. For maximum flavor, the peanut butter cup is topped with a rich fudge ganache, sea salt, and a real Reese’s Peanut Butter Cup.

Originally launched on 'I Love Reese’s Day' (May 18th), the new dessert looks to be a permanent menu addition for the time being.


Image Credit: Cold Stone Creamery.
Trend Themes
1. Peanut Butter Desserts - Opportunity for businesses to create unique peanut butter-filled desserts for summer.
2. Candy Bar Remixes - Opportunity for businesses to create new dessert items using classic candy bars as inspiration.
3. Handcrafted Ice Cream Treats - Opportunity for businesses to offer artisanal ice cream cups with unique flavor combinations and toppings.
Industry Implications
1. Food and Beverage Industry - Industry can experiment with new dessert items and flavor combinations to attract customers.
2. Hospitality Industry - Hotels and restaurants can offer artisanal and locally-made handcrafted ice cream cups with unique flavor combinations and toppings to differentiate themselves in the market.
3. Retail Industry - Opportunity for retailers to sell artisanal handcrafted ice cream cups in their stores in partnership with local ice cream shops or brands.
3.7
Score
Popularity
Activity
Freshness