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Festive Cookie Doughs

The Bennett St Dairy Red Velvet & White Choc Cookie Dough is Tasty

— December 13, 2022 — Lifestyle
The Bennett St Dairy Red Velvet & White Choc Cookie Dough is a new product being launched with the Christmas season in mind to help consumers create high-quality desserts from the comfort of home.

The cookie dough is crafted with the brand's signature dough along with hints of cocoa and vanilla throughout for its namesake red velvet profile. The dough is then packed with chunks of white chocolate to give each chewy cookie just the right amount of melty chocolate in every bite.

Co-Founder James Meek spoke on the Bennett St Dairy Red Velvet & White Choc Cookie Dough saying, "We’ve had customers calling for a red velvet-flavoured Bennett St Dairy cookie for the past three years… and this Christmas, we’re giving the people what they want. We reckon every special occasion calls for a special cookie, and in our humble opinion, there’s no more special occasion than Christmas and no more special cookie than our red velvet and white choc.”
Trend Themes
1. Premium Cookie Dough - Opportunity for companies to create high-quality, gourmet cookie dough brands for home-baking enthusiasts.
2. Festive Dessert Kits - Disruptive opportunity for businesses to offer DIY dessert kits for the holiday season with unique flavor profiles.
3. Flavored Baking Mixes - Opportunity for companies to create flavored baking mixes, such as red velvet, for home baking enthusiasts looking for convenience.
Industry Implications
1. Food and Beverage - The food and beverage industry can introduce innovative, flavored baking mixes and gourmet cookie dough brands for customers to bake at home.
2. E-commerce - E-commerce companies can offer festive dessert kits for delivery, providing a convenient and unique option for holiday shoppers.
3. Home Baking - Opportunities for home-baking enthusiasts to experiment with new flavors and products like red velvet flavored cookie dough and other baking mixes.
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