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400 Red Umbrellas Suspend Over a Mall in Talca City

By: Tisah Tucknott - Published:   Updated: Jul 13 2011 • References: archdaily
The sight of 400 red suspended umbrellas could almost look like the lanterns that are displayed in Asian festivals. A mall in the city of Talca was adorned with this rainproof roof to create a visual impression of the people who live in a quiet and more or less unknown city.

Could we be seeing more of this competitive nature from smaller cities as they strive for recognition in this world?

Implications - Not only is this interesting design effective and functional, but it also serves as a beautiful art piece. It definitely proves that urban infrastructure can be visually vibrant while also being fully functional.

Stats for Rainproof Roofs Trending: Older & Chilly
Traction: 5,650 clicks in 282 w
Interest: 4 minutes
Concept: Rainproof Roofs
Related: 57 examples / 44 photos
Segment: Neutral, 18-35
Comparison Set: 21 similar articles, including: umbrella chandeliers, transforming umbrellas, and fashion raingear.