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Festive Home Recipe Promotions

This Red Lobster St. Patrick's Day Deal Helps Fans Safely Celebrate

— March 16, 2021 — Lifestyle
A new Red Lobster St. Patrick's Day promotion has been unveiled ahead of the upcoming Irish celebrations, which gives fans of the restaurant chain the chance to create their own sweet and savory dishes with their loved ones from the comfort of their own homes.

A variety of menu cards can be downloaded from the Red Lobster website, which breakdown the necessary ingredients that fans will need to replicate a dish at home, with plenty of accessible cooking tips that will make even beginner home chefs feel like pros.

A few examples of the dishes that are available include Red Lobster's delicious Cheddar Bay Biscuits and classic seafood offerings. For a festive dessert, fans can try out the Cheddar Bay Biscuit Mint Chip Ice Cream Sandwich, which features a delectable combination of mint chip ice cream sandwiched between a savory buttery biscuit.

Image Credit: Red Lobster
Trend Themes
1. At-home Cooking Promotions - Restaurants are offering promotions that allow fans to recreate signature dishes at home, providing a disruptive innovation opportunity for meal kit delivery and grocery delivery industries.
2. Downloadable Cuisine Cards - Restaurants are providing accessible cooking tips and recipe cards for fans to replicate dishes at home, providing a disruptive innovation opportunity for online recipe platforms and culinary education services.
3. Festive DIY Cooking - Restaurants are offering seasonal promotions that provide fans with the ingredients and recipes to make festive dishes at home, providing a disruptive innovation opportunity for subscription meal kit services and seasonal food delivery services.
Industry Implications
1. Meal Kit Delivery Services - Meal kit delivery services can capitalize on this trend by partnering with restaurants to offer menu items that fans can recreate at home.
2. Grocery Delivery Services - Grocery delivery services can partner with restaurants to provide customers with all the necessary ingredients to recreate signature dishes at home.
3. Online Recipe Platforms - Online recipe platforms can partner with restaurants to provide customers with downloadable recipe cards for their favorite dishes, as well as offer instructional videos and tutorials on how to cook them at home.
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