#1 in Trends Become a Trend Hunter:   Login or Join Now   Add a Trend
Trends Logo
   ALL    Tech    Fashion    Sex    Pop Culture    Celebs    Ads    Business    Eco    Art & Design    Life    Luxury    Science    Bizarre   More [+/-]

Recycled Food? Edit
Nepurée Makes Juice and Food From Rejected Produce


Digg this TrendStumble this TrendShare this TrendEmailthis TrendEmbed This TrendShare This Trend



The concept is inspired by the Japanese word “mottainai” which means “what a waste!” and the eagerness to reduce waste food.  Under the brand name Nepurée, the product includes juices, foods and desserts. These products are made from fruits and vegetables which are rejected from stores because they are deformed or bruised. So yes, it isn’t really ‘recycled’ food, but you get the point.

“The new shape of vegetables” is the message from the manufacturer, Vegetech Co. and its partner, Kanto Orto Co. This is a trend that making use of discarding fruits and vegetables. Intense heat is applied to fruits and vegetable for a short period of time. No cutting instruments are used to preserve the nutrition. Then the next step is to blend fruits and vegetables and make them into the purée form. Their products become the attractive nutritional supplements.

References:  web-japan.org

Filed In:  food lifestyle








Reactions

FOUR WAYS TO REACT: vote, favorite, add more examples of Recycled Food? or comment about Nepurée Makes Juice and Food From Rejected Produce.

rocketranger on Feb 7, 07  0 Trends   2,582 Comments
Expand this from every major grocery chain alone & wow. Oh Yes Starbucks dumps fresh coffee every hour for new coffee. Link to ALL chains grocers. Expand to CA & the US. Im Game. Great idea.
rocketranger on Feb 7, 07  0 Trends   2,582 Comments 0

TREND HUNTER
is the world's largest trend spotting and cool hunting community. It is an explosion of cool trends and ideas, fueled by a global network of trend spotters and cool hunters. By tracking the evolution of cool, Trend Hunters stimulate creativity and generate breakthrough ideas.

About Us   Trends   Trend Reports   Tools   Store   RSS (98 Flavors)   Innovation Keynotes   Exploiting Chaos   Terms of Use   Tips / Contact     Join
0.2542 - Hosted by web1
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.
Recycled Food?