Potential

The 'Just Beg' Bags Are Stylish AND Socially Conscious

By: Ines Freitas - Published:   Updated: Aug 17 2011 • References: experimentadesign.pt
This creative bag named Just Beg was created from colourful felt-tip markers and elastic thread.

Not only imaginatively beautiful, the concept of the bag was born from a social conscience initiative. In a collaboration between a detention facility and the design brand DESIGNWISE, the bags were manufactured by female Portuguese recluses. The bags are handmade, creating one of a kind, exclusive accessories.

Just Beg was conceived by the Angola-born designer Naulila Luís, part of the unique Portuguese brand DESIGNWISE.

Implications - This is the kind of creative, artistic, and socially conscious innovation that warms the cockles of my heart. DESIGNWISE prides itself on being a special company, one that sells a story with each product. Their company story is good enough for me.