More than 4 million Snuggies blankets were sold in just over three months, and over 200 parody videos of the brand were launched on YouTube. The marketing message states that the Snuggie is a great way to cut heating bills, not to mention is a green energy alternative.
The Snuggie blanket allows people to curl up on the sofa with their hands free to do other things such as drink a hot cup of chocolate or talk on the phone. There is even a Facebook fan club with over 4,000 members.
Stats for Eco-Friendly Recession Blankets
Trending: Older & Mild
Research: 4,352 clicks in 378 w
Interest: 4 minutes
Concept: Eco-Friendly Recession Blankets
Related: 59 examples / 45 photos
Segment: Females, 18-55
Comparison Set: 21 similar articles, including: photobombed infomercial products, self-parody ads, and boobvertising ad agencies.
Eco-Friendly Recession Blankets
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