The fashion video is normally used as a promotional tool to get potential consumers to view a product; however, there is now a new type of fashion video created with the intention of going viral, namely the Real Urban Legend video.
Real Urban Legend Horror comes true is one such video. It features a group of friends in London who visit a car park as one of the four teenagers tells the tale of a murder that took place there. Deliberately made to be tense and suspenseful, the video leads to conclusion that will still surprise and terrify.
Commissioned by a leading fashion brand that has yet to be revealed the video acts as a platform for subtlety showing the clothes in such as way that the viewer enjoys watching and ultimately shares it with their friends.
Stats for Violently Viral Fashion Clips
Trending: Older & Chilly
Research: 573 clicks in 216 w
Interest: > 3 minutes
Concept: Real Urban Legend
Related: 78 examples / 60 photos
Segment: Neutral, 18-55
Comparison Set: 29 similar articles, including: funky fashion videos, suggestively splattered models, and femme fatale fashion videos.
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