John Legend and Raymond Vineyards Team Up for a Signature Wine Blend

By: Ady Floyd - Nov 3, 2015
References: uk.makemefeed & thedrinksbusiness
In a collaborative effort between musician John Legend and Raymond Vineyards in St Helena, a new wine called 'Legend Vineyard Exclusive' has been launched. The title of wine is a play on the artist's last name. The wine is also being called 'LVE' for short.

The LVE wine can officially be purchased online via the Raymond Vineyards website, with each bottle priced at about $85. Contained within each divine bottle is a 2013 Cabernet Sauvignon blend that will appeal to wine lovers and music fans alike.

The launch was announced via John Legend's social media account, which featured a picture of the artist holding a bottle of his own wine. The image was captioned with the phrase "Got the first case of my new wine brand in conjunction with Raymond Vineyards: LVE!"