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100 People Freestyle Per Minute for Ray-Ban

By: TrendHead - Published: • References: ray-ban & michael.schlenzig.dk
Another great viral ad campaign for Ray-Ban shows 100 people per minute freestyling in what becomes a fast-paced musical piece edited together by by Squeak E. Clean & Rossangeles. 

This really had me laughing hard. I love the way the voices are mixed in. The footage was shot in the Never Hide Films booth at the SXSW music festival in Austin, Texas and makes another fun viral ad campaign for Ray-Ban. 

I remember I posted a trend about a crazy chameleon a while back. It is always good to see companies not scared to shake things up a little. Stats for Fast Freestyling Virals Trending: Older & Mild
Traction: 2,533 clicks in 264 w
Interest: > 3 minutes
Concept: Fast Freestyling Virals
Related: 55 examples / 42 photos
Segment: Neutral, 18-55
Comparison Set: 20 similar articles, including: real life vs. photoshop ads, 20 sweet retro sunglasses, and vintage ray-ban revivals.