'Fat Femme Mafia' Promote Self-Esteem, Body Image
Through their whimsical rap songs, Liz and Chelsey explore body image and self-esteem issues, all while giving the audience a great show.
The following video show the Fat Femme Mafia dancing, a hint of what is to come at their shows.
Implications - With many consumers feeling pressure to conform to near-impossible beauty standards, companies that recognize other forms of attractiveness are sure to benefit. Instead of using models and advertisements with conventional attractive looks, industries can present a variety of appearances that will address a growing consumer need for more realistic beauty norms.