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Vibrant City-Wide Murals

This City Hired Local Artists to Turn a Town into a Rainbow Mural

— July 30, 2015 — Art & Design
The Mexican city of Palmitas recently hired a group of local artists to cover the entire town in a beautiful rainbow mural. The community has been devastated by violence in recent years and the city-wide mural was proposed as a way of restoring its beauty.

To carry out the project, the city turned to a group of prominent street artists called the 'Germen Crew.' These artists worked to repaint 209 houses across a 20,000 square meter area. The end result was an expansive rainbow mural that spanned the entire length of the town.

The project not only helped to beautify the city of Palmitas, but it also helped to create local jobs. In turn, the rising employment seems to have halted youth violence and has had a positive impact on the community as a whole.
Trend Themes
1. Community Mural Projects - More cities and communities are hiring local artists to create city-wide murals to boost morale and beautify urban landscapes.
2. Employment Art Programs - There is a growing trend towards hiring local artists for city-wide mural projects, which brings employment opportunities to artists and stimulates economic growth in local communities.
3. Art-based Community Revitalization - Art-based community revitalization is an emerging trend that utilizes murals and public art to rebuild and beautify existing communities.
Industry Implications
1. Urban Design and Planning - Urban design and planning firms can partner with local artists to create community murals and public art initiatives that reflect the character and history of a particular city or neighborhood.
2. Arts and Culture - Arts and culture organizations can work with public officials and local businesses to sponsor and promote community mural projects, thereby promoting artistic expression and supporting the local economy.
3. Tourism and Hospitality - Tourism and hospitality companies can leverage city-wide mural projects and public art initiatives to attract visitors to a particular area, boosting economic growth and revitalizing the community.
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