Continuing their DIY Project for the fall season, the Rag & Bone Candice by Candice ad campaign shows model Candice Swanepoel candidly enjoying some time at the beach. As with the other segments in this project, which previously starred the stunning Miranda Kerr, Lily Aldridge and Carolyn Murphy, this campaign was self-shot by Candice herself, with no stylist, makeup artist, hair stylist or lighting on hand.
Shot in Brazil and Bora Bora, the Rag & Bone Candice by Candice ad campaign showcases the fashion house's jeans and t-shirt collection for this season. By giving the South African beauty creative control of this shoot, it really shows another side of her while demonstrating the casual and comfortable nature of the clothes she's rocking.
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Concept: Rag Bone Candice By Candice
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Segment: Females, 18-35
Comparison Set: 36 similar articles, including: androgynous supermodels, sensual spunky photography, and cute casual chic.
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