Rafael Nadal vs. Alien for Kia
lourdes sanchez bayas — May 24, 2008 — Autos
References: lunaticadesnuda.blogspot
Last year, Kia Motors signed tennis superstar Rafael Nadal to be the company's celebrity spokesperson in Europe. Titled “Nadal vs. Alienâ€, the web-only video is part of Kia's new marketing campaign. The short video begins with a cartooned Nadal playing tennis against an alien who all of a sudden sprouts multiple arms and starts pummeling Rafael with tennis balls. Nadal eventually recovers, does a strange dance with a bunch of Nadal clones, changes into a transformer-like superhero (I guess they know superheroes are in fashion) and comes back to beat the crap out of the alien in a soccer face-off. What? Exactly my sentiments. At the end of the commercial, Nadal turns into a car and drives off.
Strange commercial but sort of funny and entertaining.
Strange commercial but sort of funny and entertaining.
Trend Themes
1. Celebrity Spokesperson Marketing - Opportunity for businesses to partner with well-known personalities to promote their brand and products.
2. Web-only Videos - Using online videos as a strategic marketing tool to engage consumers and create memorable brand experiences.
3. Cartooned Advertisements - Using animated characters and visuals to create unique and attention-grabbing advertisements.
Industry Implications
1. Automotive - Innovative ways for car manufacturers to promote their vehicles through unconventional and humorous marketing campaigns.
2. Sports - Opportunities for sports organizations to collaborate with brands and athletes to create captivating and entertaining content.
3. Entertainment - Using animated storytelling and visual effects to capture the audience's attention and enhance brand messaging.
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