#1 in Trends Become a Trend Hunter:   Login or Join Now   Add a Trend
Trends Logo
   ALL    Tech    Fashion    Sex    Pop Culture    Celebs    Ads    Business    Eco    Art & Design    Life    Luxury    Science    Bizarre   More [+/-]
CowbagCowbag
 1,966 Trends
7,390,000 Views
1,263 Comments
Rockstar

SUBSCRIBE
Twitter Trends
Facebook Trends
Trend Report Newsletter
Trend Hunter TV
Trend Hunter Mobile
Trend Hunter RSS

Ethnic Skinvertising Edit
Love Jozi Campaign Showcases Shades of Skin Color

Digg this TrendStumble this TrendShare this TrendEmailthis TrendEmbed This TrendShare This Trend



Ethnic Skinvertising - Love Jozi Campaign Showcases Shades of Skin Color
Love Jozi Campaign Showcases Shades of Skin Color
 Published: Jan 8, 09
 Views: 1,288

I love this advert for South Africa-based clothing line Love Jozi, they tread the thin race card line that many other clothing companies simply avoid out of fear. The result is a humorous and classy advert that instantly catches your intention without being offensive.

Being too politically correct has been the death of a lot of creativity recently, and I can only hope that examples like this one help this disturbing trend come to an end faster.

Good on them for having the balls to go with this.

References:  lovejozi.co.za

Filed In:  branding,  marketing,  print






Related


Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Ethnic Skinvertising or comment about Love Jozi Campaign Showcases Shades of Skin Color.

Welcome Back!

New? Sign-up FREE [+/-]

Username
Remember Me!
Password
Forgot your password?

Become a Trend Hunter

Already a Member? Log in HERE [+/-]
Username &
Portfolio URL		 TrendHunter.com/
Full Name
Password
Password Confirm
E-Mail Address
You will be sent a confirmation e-mail to complete registration.

 Subscribe to our FREE Weekly Trend Newsletter
         Privacy by SafeSubscribe
 I agree to the Terms of Service

Terms of Services

All messages posted at this site express the views of the authors, and do not necessarily reflect the views of the owners and administrators of this site. By registering at this site you agree not to post any messages that are copyright violations, obscene, vulgar, slanderous, hateful, threatening, or that violate any laws. We will permanently ban all users who do so.

We reserve the right to remove, edit, or move any post for any reason. Our terms of service are subject to change without notice. Potential changes could relate to the layout, content, and / or revenue sharing. Content added to Trend Hunter may be edited before publication and becomes property of Trend Hunter Inc. Trend Hunter Portfolios could be removed or banned at any time, which could occur due to copyright violation, click fraud, abuse of any of our rules or for any other reason.


Submit the word you see below:




TREND HUNTER is the world's largest trend spotting and cool hunting community. It is an explosion of cool trends and ideas, fueled by a global network of trend spotters and cool hunters. By tracking the evolution of cool, Trend Hunters stimulate creativity and generate breakthrough ideas.

About Us   Journalim Internships   Trends   Trend Reports   Tools   Store   RSS (98 Flavors)   Innovation Keynotes   Exploiting Chaos   Terms of Use   Tips / Contact     Join
0.5298 - Hosted by web3
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.
Ethnic Skinvertising