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Athletic Baby Carriers

The 'Pursuit Sport' is Lightweight, Water-Resistant & Moisture-Wicking

— October 16, 2019 — Life-Stages
Pursuit Sport is a new baby carrier from LÍLLÉbaby that was expressly created with active parents in mind. The design of the ultra-lightweight baby carrier is made with high-performance, durable and water-resistant fabric and moisture-wicking mesh lining, plus reflective details and plenty of pockets for storing on-the-go essentials.

Perfect for everything from nature walks to strolling in the city, the Pursuit Sport baby carrier boasts a supportive wide padded waist belt, adjustable straps, additional lumbar support and cushioning for a child's head and neck. The carrier for infants and toddlers allows for several different carrying positions based on the age of a young child, all the way up to 18 months.

The athleisure-style baby carrier comes in three nature-inspired colors: Water, Wind and Fire.
Trend Themes
1. Athletic Baby Gear - Opportunity to incorporate high-performance, durable, and moisture-wicking materials into other baby products designed for active parents.
2. Outdoor Baby Activities - Opportunity to create more outdoor activities that can be done with a baby, such as baby-friendly hiking trails and outdoor yoga classes.
3. Sustainable Baby Products - Opportunity to create sustainable baby products that are made with eco-friendly materials like recycled plastic and organic cotton.
Industry Implications
1. Baby Products - Innovative baby products that cater to active parents and incorporate high-performance, durable, and moisture-wicking materials into their designs.
2. Outdoor Gear - Opportunity to create more outdoor gear that allows parents to easily bring their little ones along, such as backpacks and carriers.
3. Sustainable Fashion - Collaborations with baby gear brands that use eco-friendly materials to create sustainable and durable baby gear
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