Justin Bieber recently announced that he is teaming up with the New York City retailer VFILES to launch a Purpose Tour pop-up shop. Following in the footsteps of stars such as Kanye West, the new shop will give fans another way to get their hands on the kind of merchandise normally sold at Bieber's concerts.
The Purpose Tour pop-up shop will be located at 12 Mercer Street and it will be open on May 4th and May 5th. While the product lineup has yet to be announced, many speculate that it will include the vintage-inspired merchandise Bieber has been selling at his shows. This means, fans will likely have a chance to get their hands on hoodies, tees, crewnecks and baseball shirts embezzled with Old English Gothic-style calligraphy or a black and white image of the singer's face.
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In-Store Beer Stations
Fleeting Fashion Lines
Branded Pizza-Themed Merchandise
Rap Feud Fashion Collections
Custom Soda Brand Gifts