The Purple Fashion Body Art Photoshoot is Splattered

By: Jordy E  - Published: Feb 16, 2013 • References: &
The Purple Fashion Body Art photoshoot forms a part of the magazine's Spring/Summer 2013 issue. Displayed in mud from head to toe is model Ataui Deng who is found coated in the dark substance.

Photographer Mario Sorrentti provided the impressive art direction for this brazen editorial. Absent were any concerns with normality as he doused Deng in the goo, showcasing an alternative side of fashion that lets on little interest in apparel or accessories. In its place is Deng's fierce appearance as she stared off dramatically into the distance. Working alongside Sorrentti was set designer Phillip Haemmerle. It was Haemmerle's vision, seen here in the tree branches and swirls, that brought this raw production to life. Stats for Mud Pit Editorials Trending: Older & Average
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Concept: Purple Fashion Body Art
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Segment: Females, 18-35
Comparison Set: 45 similar articles, including: soft exposing editorials, gothically elegant lookbooks, and dark lace photoshoots.