80s House Music for Marketing
The Nokia 5800 Commercial Pumps Up The Volume
The commercial was created by advertising agency Wieden + Kennedy London with creative direction by Pat McKay and Feh Tarty.
Implications - The featured commercial shows off the slender Nokia phone in all of its musical glory. The commercial used a "pre-visualisation" to operate motion control cameras and add the animated stripes to the short video. The idea for the commercial was to make it look like someone was putting a playlist together "on the new Nokia tube handset."