The Pull & Bear Nearly Spring Lookbook is Effortlessly Cool

By: Jana Pijak - Published: Jan 11, 2012 • References: & thefashionisto
The Pull & Bear Nearly Spring 2012 lookbook features minimalist menswear infused with color and function. Model Florian Van Bael is the starring face of the brand, showcasing functional men's looks in a shoot lensed by photographer Ignacio Lozano.

This simplistic lookbook does not shy away from wearability, featuring structured shapes, and easy-to-wear silhouettes. The model wears relaxed separates, basic must-have staples, stripes and lightweight knits. Moreover, he sports brightly-hued outerwear that makes a statement, adding emphasis to sleek looks.

Puffed hats act as the prominent accessories in the Pull & Bear Nearly Spring campaign's portrait series. Florian's look is effortlessly cool, versatile and wearable, making this quirky in-studio shoot a modern take on classic simplicity. Stats for Minimalist Menswear Campaigns Trending: Older & Average
Research: 4,851 clicks in 228 w
Interest: 4 minutes
Concept: Pull & Bear Nearly Spring
Related: 113 examples / 87 photos
Segment: Males, 18-55
Comparison Set: 41 similar articles, including: clean-cut boyish captures, crisp color-blocked campaigns, and childish menswear captures.