Pudracar Rents Girly BMW 3s

By: Alex Covert - Published:   Updated: Apr 7 2011 • References: pudracar & springwise
A niche car-rental company in Turkey, Pudracar, is targeting women clientèle with a fleet of pink BMW 3 Series cars. The Beamers offer such goodies as DVD players, LCD screens, and iPod/wireless internet access. For the girly-girls, Pudracar offers select snacks, cosmetics, and make-up tools. Stats for Luxury Car Service for Women Trending: Older & Warm
Traction: 6,336 clicks in 353 w
Interest: 4 minutes
Concept: Luxury Car Service For Women
Related: 77 examples / 59 photos
Segment: Neutral, 18-35
Comparison Set: 28 similar articles, including: serpentine rubber robots, spherical marble pencil vases, and luxe beachside editorials.