Rookie

Planet Agent is a User-Submitted Gallery of Environmental Mishaps

By: Mosen - Published:   Updated: May 28 2011 • References: facebook & planet-agent
The Planet Agent website crowdsources conservation by encouraging readers to upload geotagged pictures and videos of environmental mishaps and crimes against Earth, coupling this media with suggestions for a fix.

In crowdsourcing constructive suggestions, Planet Agent hopes to create a community that catalyzes change. Environmental activists can use published media on the site to organize and escalate pertinent issues to a countrywide or worldwide audience.

Implications - The featured video shows off some of the environmental damage that is happening all around the world. In one area in Africa, there are thousands of broken computers piled up into a heap and set on fire. People that capture things like this on video are showing the people of the world problems that they may not have previously been aware of.

Stats for Crowdsourced Conservation Trending: Older & Chilly
Traction: 409 clicks in 206 w
Interest: 1.7 minutes
Concept: Protecting The Planet Earth
Related: 70 examples / 54 photos
Segment: Males, 18-55
Comparison Set: 26 similar articles, including: 50 innovations for the greater good, shocking eco-activism, and flash mob activism.