The prospect of eating popcorn is just as appealing as the appearance of Propercorn packaging. With this endearing design, consumers will be enticed twice: once with their eyes and again with their taste buds.
Zoe More O'Ferrall opted for a combined look when designing these bags of popcorn, including a mess of popped kernels in photographic form at the top, and featuring lovely cartoony illustrations down below. This way, the shopper can better imagine the experience of opening the pouch; meanwhile, he or she will be delighted by the hand-drawn references to the flavor of each variety. An ocean wave brands the Sea Salt sort and a bowl and some green bushels represent Sour Cream and Chive flavor on Propercorn packaging.
Stats for Scrumptiously Sketched Snacks
Trending: Older & Mild
Research: 7,084 clicks in 156 w
Interest: 2.9 minutes
Concept: Propercorn Packaging
Related: 61 examples / 47 photos
Segment: Neutral, 4-55
Comparison Set: 22 similar articles, including: fashionable brew branding, personified peanut branding, and eye-catching spectacle branding.
Scrumptiously Sketched Snacks
More Stats +/-
Personified Peanut Branding
Fashionable Brew Branding
Eye-Catching Spectacle Branding
Hungry Beast Branding