Two of the most hilarious characters from the sitcom show promote The Office by using reverse psychology. Rainn Wilson, the actor who plays uptight Dwight and who sits with Craig Robinson who plays Darryl, released the video to urge fans not to watch the show.
While Robinson sits by supporting his friend, Wilson consistently repeats how the show is "filth that will rot the brain." Throughout, he also repeats on numerous occasions, what time, what day and which network the show will be played on. For those who may not know, The Office airs at 9pm on Thursdays on NBC. Their style is very reminiscent of the sarcastic banter that typically goes on in one of its episodes.
Unfortunately for many of its fans, the show is now in its final season, which is why it is a great opportunity to take the opposite advice in their video promoting The Office.
Stats for Reverse Psychology TV Ads
Trending: Older & Chilly
Research: 143 clicks in 178 w
Interest: 0.5 minutes
Concept: Promote The Office
Related: 94 examples / 72 photos
Segment: Neutral, 12-35
Comparison Set: 34 similar articles, including: scaled-up stationery organizers, goofy pop culture illustrations (update), and futuristic office supplies.
Goofy Pop Culture Illustrations (UPDATE)
Scaled-Up Stationery Organizers
Futuristic Office Supplies
Impermeable Men's Suits