Marlboro and Georgia Coffee Ask: 40 Cigarettes With Your Coffee Anyone?

By: Katie Cordrey - Published: Mar 24, 2009 • References: typepad
Smokers everywhere pair their cigarettes with coffee or beer, or as a treat after sex. The Japanese have begun to capitalize on this natural phenomenon by packaging canned coffee with cigarettes and offering them at Japan’s AM/PM mini markets.

Japan has a passion for cigarettes and canned coffee. You can buy hot canned coffee from a vending machine. You can also buy Sake hot in a can, but I digress…

Maybe the cigarette and coffee combo will catch on in other parts of the world and the rest of us will see more products paired for marketing. I would recommend that the Japanese consider packaging fewer smokes with their coffee drinks though. The current pairing seems just a tad unbalanced. Stats for Taboo Product Partnerships Trending: Older & Mild
Research: 6,822 clicks in 373 w
Interest: 4 minutes
Concept: Taboo Product Partnerships
Related: 43 examples / 33 photos
Segment: Neutral, 18-55
Comparison Set: 16 similar articles, including: ski jump restrooms, 22 pro-smoking innovations, and tracking your vices.