Prodigy

Private Firefighters Save Homes of Rich

By: Ben Preiss - Published: • References: bloomberg & latimes
If you thought that the wildfires that swept through Southern California destroyed the homes of the rich and middle class equally, you were wrong. It turns out that wealthy customers of insurer AIG who pay premiums of at least $10,000 a year and own homes with a value of at least $1 million get to have a private firefighting company come and spray their homes with Phos-Chek fire retardant foam. That's the same foam used by the U.S. Forest Service. Other rich and famous have automatic foam spraying systems that sense the fires approach. Stats for So Cal Emergency Elitism Trending: Older & Mild
Traction: 6,225 clicks in 356 w
Interest: 4 minutes
Concept: So Cal Emergency Elitism
Related: 70 examples / 54 photos
Segment: Neutral, 18-35
Comparison Set: 26 similar articles, including: fatality awareness street art, 32 home security innovations, and extravagant cyborg editorials.