Rockstar
“Ben Ten” had a very special kind of DVD launch this week—one that took place in outer space.

For this stunt, the team at Cow approached Cambridge University’s Space Flight team to launch the DVD 35km into the Earth’s stratosphere. Rather handily, this also correlates with the 40th anniversary of the first planned moon landings. It’s all good.

"Ben 10" enjoyed a three-hour flight before landing back down on Earth. There is no word, as yet, as to what the aliens thought of the show!