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The Prada Store Tokyo by Herzog Takes Sharp Edges to New Heights

By: Annie Ho - Published: Jun 3, 2010   Updated: Aug 4 2011 • References: galinsky and cretique
The PRADA Store Tokyo is now located in the Aoyama district in Japan. The architecture of this six-floor store has a hard-hitting edge from the sharpness of the design. I'm sure any PRADA lover would die for a visit.

The interior of the PRADA Store Tokyo looks very simple due to its all-white theme and retro-futuristic sci-fi aesthetic. Below is a quote by Jason Herzog, the designer of this amazing retail space.

Implications - Jason Herzog truly does believe that his sci-fi retail space is a way to create awareness and add an artistic touch to window displays in the city. The use of actors within the display windows is a fun, traditional look at life.