The Aston Martin AM37 Power Boat Brings the Brand to the High Seas

By: Michael Hemsworth - Apr 14, 2016
References: quintessenceyachts & damngeeky
Set to make an appearance at Milan Design Week, the Aston Martin AM37 power boat is a collaboration between Aston Martin and Quinessence Yachts. As one might expect, the Aston Martin AM37 yacht is designed to offer only the best when it comes to luxury, handling and style.

Powered by 520hp engines, the Aston Martin AM37 yacht has a cockpit that looks and feels like the interior space of a luxury vehicle. This collaboration marks yet another shift by luxury automakers into different markets to help satisfy a growing demand for luxury lifestyle accommodation.

With automotive brands looking for new opportunities to expand their reach, the Aston Martin AM37 power boat is an example of how car brands are evolving.