This jewelry editorial for Flair Magazine is a simply delightful spread of color and sparkling jewels. Shot by Alix Malka, who is known for his vision of pop art photography, the editorial features model Lydia Hearst with a face bedazzled with amazing diamonds.
The editorial is a suggestive exhibition of beauty and a girl’s best friend. Alix Malka finds inspiration in artists like Pedro Almodovar, whose work you can see in the video above.
Implications - As the credit crunch is coming to an end, modern consumers are looking for products that contain an element of luxury. Items that feature some glamor appeal to shoppers who want to experience something new.
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Segment: Females, 12-55
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